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LUST-HAVE: BOSS THE SCENT BY HUGO BOSS The perfect chemistry between a man and a woman involves more than sharing a special connection. There is that "Spark", one that involves the senses and a sexy scent. And for the woman, there is always that one fragrance that will make her cosy up to her man a little bit more... READ MORE
GROOMING DETAILS TO LOOK OUT FOR IN YOUR MAN Shower your man with some extra TLC and transform him into the Prince Charming that he really is, by helping him look, feel and even smell the part. Here are the five grooming essentials to look out for in your man… READ MORE
THINGS WE LOVE ABOUT THEO JAMES Theo James is the definition of tall, beautiful and sexy but there is more to this gorgeous man than meets the eye. Here are five reasons why we’re head over heels in love with Theo… READ MORE
GABRIEL LUKE DEFINES THE GENTLEMAN BEHIND BOSS THE SCENT What first drew us to Singaporean technopreneur Gabriel Luke is a kind of unspeakable charm that emanates from his suited ensemble and entrepreneur-minded demeanour. With an impressive portfolio ranging from Sephora to Tomorrowland under his belt, the managing director of creative digital agency Rock Digital is a man of sterling worth, exactly what we look for in a HUGO BOSS man… READ MORE
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HER SAY

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CHLOE LEONG

@CHLOELEONGG

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Sprayed a little on my bf to get a whiff and oh my! Love the sexy scent with a little bit of tanginess to it. Thank you Hugo Boss for this seductive scent.

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Masculine elegance with a warm captivating sensuality. I like my man with a scent that encapsulates all these traits. The BOSS The Scent is definitely THE scent to gift to your other half if you love your man smelling masculine with a tinge of sensuality.

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Gushing over Theo James, the epitome of a Boss man who is the perfect mix of masculine, sensuality and confidence. Oops sorry to the bf!

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The perfect man’s scent should be addictive, masculine, seductive, sensual and successful. It’s the scent you can’t help falling in love with!

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Christmas is around the corner! Don’t you agree that it is the perfect time to spread good cheers? This year, I’m pampering my boy with this lingering, seductive scent from Hugo Boss, which reminds me his self-assured charisma.

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You are never fully dressed without a suitable fragrance to complete the package. To me, it's little details that make a man more attractive, just like how Theo James embodies the prefect traits of a seductive, confident Hugo Boss man. I mean, one whiff of the scent and a look at those eyes is enough to mesmerize me!

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KAREN KHO

@KARENKHO

THEO JAMES & BOSS THE SCENT

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THE HUGO BOSS MAN

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THE SCENT & SEDUCTION

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THE SCENT OF TIME