Shu Uemura relaunches color atelier come July in Singapore – with 100 eyeshadow shades inspired by the vibrancy of Tokyo city.
Do you prefer a matte, pearl, metallic; shimmer, iridescent or glitters finish for your eye makeup? No matter, just take your pick among Shu Uemura’s 100 shades of eyeshadows, which will be launched this July in Singapore to commemorate the re-launch of the brand’s color atelier. Featuring all six shadow finishes, the 100 eyeshadows will showcase 57 discontinued and existing shades, along with 43 brand new shades. Colour fanatics, you’re in for a treat.
Inspired by the rich vibrancy of Tokyo city – changing seasons, lights, sounds, architectures, trends and objects – these shades beautifully capture the traditional and modern beauty of Japan’s capital city. From Nendo Brown, a velvety smooth brown tone inspired by Japan’s richest resources, clay, to Harujuku Pink, a vibrant pink derived from the youthful expression of the famous harajuku district, you can easily customise your palette for a truly personalised look. Click the pages to see the inspirations behind some of the eyeshadow shades.