Alicia Vikander stars in Louis Vuitton’s “Do The Twist” campaign featuring the brand’s latest classic — the Twist Bag.
Joining the ranks of the renowned fashion house’s classic bags is the Louis Vuitton’s Twist Bag. The Twist Bag — with its modern facade and signature turn-lock — made its debut appearance in the Louis Vuitton Cruise 2015 collection, inspired by the older generation Pochette Trapeze clutch.
How is it different from Pochette Trapeze, you may ask? Aside from the LV Twist lock, it is crafted in Epi leather, nautical-inspired chain and engraved hinged D-rings for easy sliding of the chains. Don’t let this chic little bag fool you: its discreet ‘wave base’ expands to make room for your on-the-go staples.
As the official campaign for this new It-bag, muse Alicia Vikander danced to the funky tune of Chubby Checker’s “The Twist”. Watch as she styles the Twist’s convertible chain handle as a shoulder bag or cross-body bag, then click through the gallery to view the various seasonal adaptations of Louis Vuitton Twist Bags.