From choosing your fragrance to prolonging its wear, Sumit Bhasin – P&G Prestige’s fragrance expert and the mastermind behind Dolce&Gabbana fragrances – shares the eight things you should know about your personal scent.
Choosing and wearing your signature scent, or scents, can be a very intimate affair. Fragrances have long become more than just a beauty product. They are now accessories that form part of our identity, and help set the tone and mood for the day.
So to help you hit all the right notes with your favourite fragrance, we sat down with Sumit Bhasin, Vice President of Global Prestige and Flavour & Fragrances Global Capability Organization at P&G Prestige, and the discerning nose behind Dolce&Gabbana fragrances. Time to get schooled with these eight must-know fragrance tips.
Crisp, airy scents are more suitable for warm, humid climates. But make sure you freshen up with a spritz every three to four hours.
“(Fragrances) need heat to evaporate quickly. What happens in heavy fragrances (is that) they get released of the whole lot very quickly, and you get an overpowering effect of the (fragrance). That’s why crisp, fresh fragrances like (Dolce&Gabbana Light Blue) work really well. They allow the top notes to be released overtime.
(In warm climates,) once you get the character, you got to make sure you’re spritzing often. Fragrances don’t last that long (here). I’d say (spritz) every three to four hours. It’s nice to have a small bottle in your purse with you so you can reapply.”
It’s good to wear your fragrance at the pulse points, but avoid rubbing.
“(When) you wear the fragrance and rub it, you’re actually increasing the evaporation rate. You introduce heat. You introduce friction. It’s good to wear it at the pulse points, but rubbing doesn’t help. Just let it be.”
If you want your fragrance to linger, use your hair.
“Your largest volume (on the body) is your hair. So if you want your fragrance to linger for a period of time, it’s good to spray and walk through the cloud (of scent). Walk through that and you’ll have a nice, fine deposit.”