Shilla Duty Free launches first ever Beauty Loft in the world, offering exclusive luxe beauty services to travellers at Singapore Changi Airport.
Global travel retail chain, The Shilla Duty Free Singapore celebrated its first year of operations on Monday through the debut of The Shilla Beauty Loft — the first luxury beauty and spa concept in a duty free store in the world – at its Terminal 3 Departure Central store in Singapore Changi Airport.
“Together with our multi-brand beauty store on the first level, we create the best of both worlds in shopping as we strategically align our products and services to different profiles of international travellers,” noted Mr. Jason Cha, Senior Executive Vice-President, The Head of The Shilla Duty Free.
With the unveiling of the whole new Shilla Beauty Loft, beauty-centric travellers can now not only enjoy the wide selection of beauty product offerings at competitive tax-free prices, they can also indulge themselves in the intimate spa services from four prestigious brands — Chanel, Dior Beauty House, Luxury Skincare Bar by La Prairie, and SK-II PITERA Lounge.
Among the four, Dior offers the widest array of offerings that are opened to walk-in customers — from their signature Dior fragrance consultation featuring the most exquisite Dior La Collection Privée and specialised makeup and skincare consultation using the brand’s cutting-edge skin analyser, to express facials, hand massages and flash makeovers.
Even if you’re not utilising these services, you can also head to the beauty house to catch a rare glimpse of limited edition Dior products and exclusive Dior collectibles like the L’Or de Vie La Cure Millésime 2014.
The Luxury Skincare Bar by La Prairie offers customised premier facials derived from the La Prairie Art of Perfection treatments, using signature products from its range of skincare treatments to soothe and revitalise the frequent flyer’s distressed skin. The Luxury Skincare Bar also provides colour matching and tailored makeovers, all coupled with a delightful spritz of the La Prairie’s fragrance at the end of each treatment. La Prairie services are by invitation only.
SK-II’s treatments – renowned for its ‘Miracle Water’ Facial Treatment Essence and Pitera™ – cater to the time-pressed travellers, offering 15-minute to one-hour long skincare and massage boosts. Four private spa rooms are housed within the SK-II PITERA Lounge for the ultimate rest and relaxation in the centre of the busy airport traffic. Prior booking for SK-II services is advised, and walk-ins will be subjected to availability.
Chanel also offers a selection of skincare, makeup and fragrance services, but maintains clientele exclusivity through invitation only.
The Shilla Beauty Loft is located at The Shilla Duty Free Terminal 3 Departure Transit Central store in Singapore Changi Airport.