SK-II For Men

Finally, the men get it. Their very own SK-II facial products, that is.

That’s right, SK-II has launched its men’s range which includes the Facial Treatment Essence, Moisturizing Cleanser and Age Revitalize Moisturizer (out today!). And they come in super sleek and plush-looking packaging, too. If we’re being honest, we’re a tad jealous! (But we’re sure you’re secretly glad that you no longer have to share your precious Pitera with your metro-man!)

With the official unveiling of the much-anticipated new line on Friday evening at Avalon, SK-II also unveiled, in the flesh, the face of SK-II Men: Taiwanese actor/model Godfrey Gao.

“Before SK-II Men, good grooming was always part of my career because I knew the difference it made to my line of work,” said the lanky 27-year-old. “But after my experience with SK-II Men, I found that my skin achieved a level of vibrancy and clarity that I had never seen before.”

Also present at the launch were Sheila Sim, SK-II’s latest brand ambassador and Utt, who was host of the evening. Oh, and Glam Asia, of course!

We’ll be back to report what the boys have to say about the products in a month. Watch this space.
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SK-II Men Facial Treatment Essence, Moisturizing Cleanser and Age Revitalize Moisturizer are available in Singapore exclusively at all Isetan counters from today (July 1). The entire line-up will be available at selected SK-II counters in leading retailers from August 1.

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